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Christopher Cloos Announces Tom Brady as Global Brand Ambassador And Collection
Christopher Cloos, a leading maker of premium, timeless, and elegant eyewear, has announced a partnership with six-time Super Bowl champion Tom Brady that includes the launch of a Cloos x Brady exclusive eyewear collection.The Cloos x Brady collection…
Revo and Cleveland Clinic Team Up for Children in Need
?abstract：Revo and Cleveland Clinic Team Up for Children in NeedRevo, the original performance sunglass brand, is excited to team up with Cleveland Clinic Cole Eye Institute, in Cleveland, Ohio, to donate 1,000 pairs of prescription eyeglasses to su…
LARA D’ // New releases in Sculpted Acetate Collection
??abstract：LARA D’ // New releases in Sculpted Acetate CollectionArtisan excellence, bold design, and an irresistible sparkling play of light. The Italian designer Lara D’Alpaos describes her new creative ophthalmic designs as works of art with a…
GLBL EYEWEAR Group Sign Eyewear Brand ZooBug
The GLBL EYEWEAR Group are proud to announce a long-term global licensing agreement with the world leading specialist children’s eyewear brand ZooBug.The award-winning brand ZooBug has premiered at London’s Premier Global Kids Fashion Week, Mini Mod…
The State Of Summer 2020
abstract：The latest STATE release of four optical styles explores earth tones, texture, and balance. This collection offers a range of shapes to appeal to a wide customer base.The latest STATE release of four optical styles explores earth tones, text…
REVé by RENé X Miffy Releases Capsule Collection To Celebrate Miffy 65th Anniversary
abstract：65 years ago “nijntje” – better known as Miffy to the international audience – was born.65 years ago “nijntje” – better known as Miffy to the international audience – was born. Rev by Ren has teamed up with Miffy to release a capsule…
Blackfin – Timeless Memories
abstract：After debuting its ad campaign in January, Blackfin releases the Timeless Memories video. After debuting its ad campaign in January, Blackfin releases the Timeless Memories video. The narrative draws inspirat…
The Vision Council Raises $38,100 Through the Open Your Eyes Frame Vendue
The Vision Council is pleased to announce that the organizations Open Your Eyes Frame Vendue has raised $38,100 for the Equal Justice Initiative and My Brothers Keeper Alliance. The week-long virtual auction featured frames with special significance, …
The upcoming start of AR glasses
Most of the international IT practitioners think that Apple will develop Apple glasses in the middle of next year, and then pass the Federal Communications Commission certification, and start selling in 2022. If Apple glasses is come out, Korea will t…
Big News! International Eyewear Designer Course Is Coming Soon
PrefaceThe 18th Wenzhou International Optics Fair (WOF) combined with NoteOptics.com and Leading Industrial Design to attend forum of Wenzhou Foreign Trade Application Design. The old age has gone. The new age is coming soon. We need to consider that …
Multi-Layer Lens Technology
INVU ultra polarized Multi-layer lens technologyPolarized lenses offer consumers a superior visual experience versus non-polarized lenses. Therefore, consumer demand for polarized lenses is increasing, making polarized sunglasses the fastest growing s…
Modern Optical Adds Six Styles to Modz Kids
Value eyewear and managed care leader Modern Optical International releases six new styles for its Modz Kids Collection. Modz Kids frames put a smile on everyone’s face! Kids love them for their cool styles and vibrant colors. Parents love them for t…
Prevent Blindness Unveils New Brand Identity, Logo and Website
Prevent Blindness, the nation’s oldest non-profit eye health organization, announced the launch of its new brand identity, logo, and website.
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Etnia Barcelona Expands Financing While Donating 150,000 Frames
Amidst the shutting down of virtually every major city around the world, businesses are scrambling to stay afloat. The optical business is an industry that has been hit particularly hard, as most cities and states consider eye exams non-essential medi…
SightGlass Vision Reports Positive Data in Trial of Novel Eyeglasses for Myopia Management in Children
SightGlass Vision, Inc., a clinical-stage life sciences company focused on ending nearsightedness (myopia), today announced topline results from a planned 12-month interim analysis of the Company’s pivotal trial evaluating its novel eyeglasses design…
SportRx Donates Prescription Inserts To Aid PPE Shortage
SportRx, is devoting their lab resources to make custom prescription inserts for goggles donated through Goggles for Docs. Goggles for Docs is a movement that arose through a request for help from an ER Doctor in NYC. Their mission is to get new and u…
Maslow's Coronavirus Hierarchy Of Needs
Marketing in optical has evolved considerably over the last 75 years. Where eye exams and eyeglasses were once strictly a medical need, marketed as a medical exam and a medical device, we have taken the exam experience and more specifically the purcha…
Suppliers list of safety goggles, mask equipment - Part?II
Relying on the advantages of connecting the eyewear industry clusters across the country, Wenzhou Intl Optics Fair strives to create a professional, branded, and international eyewear trade docking platform for the industry, and act together with many…
NovaSight Answers Global Need For Optical Telehealth Solution
Amidst the chaos created by the coronavirus pandemic, health care systems worldwide are in desperate need of effective and improved telehealth platforms. Now more than ever, remote diagnostics and digital treatments are not only relevant but critical.…