Ocular Carpentry – UNSUIKYO
Eyewear designer, UNSUIKYO is launching four new eyewear collections: M. Midsummer, M. Bloom, M. Fall, and M. Chill. Each features frames that hold to the brand’s fascination and expertise for designing and constructing with real wood and carbon fibe…
African Reading Glasses Charity Donation Campaign - Malawi's Voice
African Reading Glasses Charity Donation Campaign - Malawis Voice My name is Michael Masika I am the national eye care coordinator in Malawi Malawi as a country in sub–Saharan Africa has 1% of the population are blind. Out of that 1% which is blind. …
African Reading Glasses Charity Donation Campaign
African Reading Glasses Charity Donation Campaign ended successfully in Hall 7 of China Wenzhou Intl Optics Fair on November 5th!In this public charity event, our Optical Fair Organizing Committee received a total of about 6,124 pairs of reading glass…
Happy Chinese Luna New Year.
We will be have a Chinese Spring Festival holiday from 14th to 28th.If you have any questions about WOF 2023 please Contact us, we will reply you ASAP.WOF team wishes you and yours very happy, healthy, and prosperous Chinese luna new year!
Linda Farrow X Peoples From Barbados Sunset-Inspired Custom Edition
Bajan luxury eyewear brand, Peoples from Barbados (PFB) is pleased to announce a first custom collaboration with the world-renowned British luxury eyewear brand, Linda Farrow, the first chapter of a blossoming creative project between like-minded, ent…
Christian Lacroix Winter Collection For 2023
Inimitable and trailblazing, the winter optical collection release by Christian Lacroix is filled with contemporary and innovative eyewear designs. Never one to follow the status quo, the latest eyewear by Christian Lacroix offers dynamic optical styl…
First Ever ‘Seastainable’ Clip-On Collection To Launch At opti Munich From Sea2see
Sea2see announces the launch of the first ever ‘seastainable’ clip-on collection, adding to its repertoire of high-quality award-winning eyewear, with state-of-the-art, colorful clips for 7 brand new models. The clips represent the first recycled ma…
OWP Ladies For January – Hand Colored
The OWP ladies’ collection represents attention to detail and superb design. Whether they are feminine and vibrant or timelessly elegant – every one of their creations stands out thanks to its unique character and, as such, is the perfect statement …
Happy 2023
WOF team wish you and yours very happy, healthy, and prosperous 2023!
3d Printed By Monoqool: No Boundaries
With its focus on outstanding functionality and very lightweight contemporary design, the 3D printed eyewear collection at MONOQOOL – and models such as Avalanche, DK and DB – exemplify the innovation and creativity behind this ground-breaking techn…
Ese International Releases Bold New Coco And Breezy Collection
ESE International, in tandem with Coco and Breezy, have launched its 2022 fall/winter collection with several gender-free optical and sunglass models. The release is marked by chunky, bold acetate profiles in a blend of classic and progressive shapes.…
Laibach & York Capitalizes in Closing 2022
Laibach & York SofiaWhile some companies coast through December, Blaz and his team at Laibach & York have been hard at work capitalizing on new ideas and creating two new shapes they will be showcasing at optical trade fairs starting with opti…
Test Results Show Bolle Lens Technology Exceeds Industry Standards
As demand for its premium lenses continues to grow, Boll Safety recently went back to the lab to have its lenses independently tested. The company found its proprietary Platinum Technology – an exclusive anti-fog and anti-scratch coating applied to t…
Daas Luxury OpticsTo Distribute Woodys Eyewear In U.S.
Daas Luxury Optics , an independent, luxury eyewear brand, recently became the first official U.S. distributor for Barcelona-based Woodys Eyewear. Introducing the brand to the U.S. for the very first time, Alexander Daas will carry Woodys at all three…
Europa Debuts INVU Renew – Crafted From Recycled Plastic Bottles
INVU Renew polarized sunwear styles are crafted from 100% post-consumer recycled plastic bottles. Over 500 billion single use plastic bottles are produced every day and 80% of them end up in landfills. It takes 700 years for each bottle to decompose. …
Gamer Advantage Now Available At Best Buy
Gamer Advantage announced recently its availability at select Best Buy stores and on BestBuy.com. As the first and only gaming eyewear brand with clinical proof of positive impacts on quality of sleep and cognition, the high-tech, literally game-chang…
STRUKTUR Pops New Colors For 2023
The STRUKTUR BEAUTY will be available in two new shades starting in February 2023. Until now presented in five colors, this leading feminine model is now available in Red Neon and Purple Neon. Two ultra-pop colors that can be found on The ODYSSEY and …
New MATERIKA PIUMA Styles By LOOK-made in Italia
Just out, two new styles in the MATERIKA PIUMA series, the high-end brand by LOOK-made in Italia. Consistent with the modern mood typical of the brand and its aesthetic signature, the design of the frames is based on the concept of dynamism. As occurs…
Silhouette – Jewelry For Trendsetters
In 1964, Silhouette started out with the idea that a visual aid could also be a desirable and beautiful accessory. With the rimless Momentum Aurum collection, the Austrian eyewear brand has perfectly implemented this concept for the luxury market, whi…
Certified Sustainable Eyewear Award Coming to MIDO 2023
The CSE (Certified Sustainable Eyewear) Award is a prize established by MIDO, in partnership with ANFAO and Certottica, to honor sustainability in the global eyewear industry.All exhibitors at MIDO 2023 are eligible to participate in this first editio…