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Industry News Wednesday 1st of March 2023
SNOB Milano Offers Exclusive Capsule With Nove25

Two creative workshops totally Made In Italy, united by an unconventional approach to design and their core business, eyewear for SNOB Milano and jewellery for Nove25 that translate ideas and personality into physical forms.The sunglass collaboration …

Industry News Monday 27th of February 2023
NIRVAN JAVAN Sets Out To Experience The Maghreb

NIRVAN JAVAN sets foot in North Africa and sets off to one of the most culturally vigorous metropolises of the continent, Marrakech. The colorful bazaars and the oriental architecture enticed the designer to create a new optical collection. Just like …

Industry News Tuesday 21st of February 2023
Tom Ford Eyewear Collection With Photochromatic Lenses: Functionality Meets Fashion

Tom Ford Eyewear is the ultimate in high-function chic. The iconic designer offers a range of sunglasses featuring photochromatic lenses that self-adjust for degrees of darkness, depending upon the light conditions. The lineup, with styles for both me…

Industry News Monday 20th of February 2023
TREE Translucency Collection

A new collection from Italian eyewear brand, TREE Spectacles works with the light effects and luminosity of elegant transparent crystal colors, combining them with a very minimal contemporary matt color palette that has become a key design reference f…

Industry News Tuesday 14th of February 2023
Ocular Carpentry – UNSUIKYO

Eyewear designer, UNSUIKYO is launching four new eyewear collections: M. Midsummer, M. Bloom, M. Fall, and M. Chill. Each features frames that hold to the brand’s fascination and expertise for designing and constructing with real wood and carbon fibe…

Industry News Thursday 9th of February 2023
African Reading Glasses Charity Donation Campaign - Malawi's Voice

African Reading Glasses Charity Donation Campaign - Malawis Voice My name is Michael Masika I am the national eye care coordinator in Malawi Malawi as a country in sub–Saharan Africa has 1% of the population are blind. Out of that 1% which is blind. …

Industry News Wednesday 8th of February 2023
African Reading Glasses Charity Donation Campaign

African Reading Glasses Charity Donation Campaign ended successfully in Hall 7 of China Wenzhou Intl Optics Fair on November 5th!In this public charity event, our Optical Fair Organizing Committee received a total of about 6,124 pairs of reading glass…

Industry News Saturday 14th of January 2023
Happy Chinese Luna New Year.

We will be have a Chinese Spring Festival holiday from 14th to 28th.If you have any questions about WOF 2023 please Contact us, we will reply you ASAP.WOF team wishes you and yours very happy, healthy, and prosperous Chinese luna new year!

Industry News Wednesday 11th of January 2023
Linda Farrow X Peoples From Barbados Sunset-Inspired Custom Edition

Bajan luxury eyewear brand, Peoples from Barbados (PFB) is pleased to announce a first custom collaboration with the world-renowned British luxury eyewear brand, Linda Farrow, the first chapter of a blossoming creative project between like-minded, ent…

Industry News Friday 6th of January 2023
Christian Lacroix Winter Collection For 2023

Inimitable and trailblazing, the winter optical collection release by Christian Lacroix is filled with contemporary and innovative eyewear designs. Never one to follow the status quo, the latest eyewear by Christian Lacroix offers dynamic optical styl…

Industry News Thursday 5th of January 2023
First Ever ‘Seastainable’ Clip-On Collection To Launch At opti Munich From Sea2see

Sea2see announces the launch of the first ever ‘seastainable’ clip-on collection, adding to its repertoire of high-quality award-winning eyewear, with state-of-the-art, colorful clips for 7 brand new models. The clips represent the first recycled ma…

Industry News Thursday 5th of January 2023
OWP Ladies For January – Hand Colored

The OWP ladies’ collection represents attention to detail and superb design. Whether they are feminine and vibrant or timelessly elegant – every one of their creations stands out thanks to its unique character and, as such, is the perfect statement …

Industry News Tuesday 3rd of January 2023
Happy 2023

WOF team wish you and yours very happy, healthy, and prosperous 2023!

Industry News Friday 30th of December 2022
3d Printed By Monoqool: No Boundaries

With its focus on outstanding functionality and very lightweight contemporary design, the 3D printed eyewear collection at MONOQOOL – and models such as Avalanche, DK and DB – exemplify the innovation and creativity behind this ground-breaking techn…

Industry News Thursday 29th of December 2022
Ese International Releases Bold New Coco And Breezy Collection

ESE International, in tandem with Coco and Breezy, have launched its 2022 fall/winter collection with several gender-free optical and sunglass models. The release is marked by chunky, bold acetate profiles in a blend of classic and progressive shapes.…

Industry News Wednesday 28th of December 2022
Laibach & York Capitalizes in Closing 2022

Laibach & York SofiaWhile some companies coast through December, Blaz and his team at Laibach & York have been hard at work capitalizing on new ideas and creating two new shapes they will be showcasing at optical trade fairs starting with opti…

Industry News Tuesday 20th of December 2022
Test Results Show Bolle Lens Technology Exceeds Industry Standards

As demand for its premium lenses continues to grow, Boll Safety recently went back to the lab to have its lenses independently tested. The company found its proprietary Platinum Technology – an exclusive anti-fog and anti-scratch coating applied to t…

Industry News Monday 19th of December 2022
Daas Luxury OpticsTo Distribute Woodys Eyewear In U.S.

Daas Luxury Optics , an independent, luxury eyewear brand, recently became the first official U.S. distributor for Barcelona-based Woodys Eyewear. Introducing the brand to the U.S. for the very first time, Alexander Daas will carry Woodys at all three…

Industry News Friday 16th of December 2022
Europa Debuts INVU Renew – Crafted From Recycled Plastic Bottles

INVU Renew polarized sunwear styles are crafted from 100% post-consumer recycled plastic bottles. Over 500 billion single use plastic bottles are produced every day and 80% of them end up in landfills. It takes 700 years for each bottle to decompose. …

Industry News Thursday 15th of December 2022
Gamer Advantage Now Available At Best Buy

Gamer Advantage announced recently its availability at select Best Buy stores and on BestBuy.com. As the first and only gaming eyewear brand with clinical proof of positive impacts on quality of sleep and cognition, the high-tech, literally game-chang…