OWP Ladies For January – Hand Colored
The OWP ladies’ collection represents attention to detail and superb design. Whether they are feminine and vibrant or timelessly elegant – every one of their creations stands out thanks to its unique character and, as such, is the perfect statement …
Happy 2023
WOF team wish you and yours very happy, healthy, and prosperous 2023!
3d Printed By Monoqool: No Boundaries
With its focus on outstanding functionality and very lightweight contemporary design, the 3D printed eyewear collection at MONOQOOL – and models such as Avalanche, DK and DB – exemplify the innovation and creativity behind this ground-breaking techn…
Ese International Releases Bold New Coco And Breezy Collection
ESE International, in tandem with Coco and Breezy, have launched its 2022 fall/winter collection with several gender-free optical and sunglass models. The release is marked by chunky, bold acetate profiles in a blend of classic and progressive shapes.…
Laibach & York Capitalizes in Closing 2022
Laibach & York SofiaWhile some companies coast through December, Blaz and his team at Laibach & York have been hard at work capitalizing on new ideas and creating two new shapes they will be showcasing at optical trade fairs starting with opti…
Test Results Show Bolle Lens Technology Exceeds Industry Standards
As demand for its premium lenses continues to grow, Boll Safety recently went back to the lab to have its lenses independently tested. The company found its proprietary Platinum Technology – an exclusive anti-fog and anti-scratch coating applied to t…
Daas Luxury OpticsTo Distribute Woodys Eyewear In U.S.
Daas Luxury Optics , an independent, luxury eyewear brand, recently became the first official U.S. distributor for Barcelona-based Woodys Eyewear. Introducing the brand to the U.S. for the very first time, Alexander Daas will carry Woodys at all three…
Europa Debuts INVU Renew – Crafted From Recycled Plastic Bottles
INVU Renew polarized sunwear styles are crafted from 100% post-consumer recycled plastic bottles. Over 500 billion single use plastic bottles are produced every day and 80% of them end up in landfills. It takes 700 years for each bottle to decompose. …
Gamer Advantage Now Available At Best Buy
Gamer Advantage announced recently its availability at select Best Buy stores and on BestBuy.com. As the first and only gaming eyewear brand with clinical proof of positive impacts on quality of sleep and cognition, the high-tech, literally game-chang…
STRUKTUR Pops New Colors For 2023
The STRUKTUR BEAUTY will be available in two new shades starting in February 2023. Until now presented in five colors, this leading feminine model is now available in Red Neon and Purple Neon. Two ultra-pop colors that can be found on The ODYSSEY and …
New MATERIKA PIUMA Styles By LOOK-made in Italia
Just out, two new styles in the MATERIKA PIUMA series, the high-end brand by LOOK-made in Italia. Consistent with the modern mood typical of the brand and its aesthetic signature, the design of the frames is based on the concept of dynamism. As occurs…
Silhouette – Jewelry For Trendsetters
In 1964, Silhouette started out with the idea that a visual aid could also be a desirable and beautiful accessory. With the rimless Momentum Aurum collection, the Austrian eyewear brand has perfectly implemented this concept for the luxury market, whi…
Certified Sustainable Eyewear Award Coming to MIDO 2023
The CSE (Certified Sustainable Eyewear) Award is a prize established by MIDO, in partnership with ANFAO and Certottica, to honor sustainability in the global eyewear industry.All exhibitors at MIDO 2023 are eligible to participate in this first editio…
POP&ROCK Inspired Frames From Rye&Lye
For those in the mood to amaze, look no further! Not just a pair of frames but an authentic fashion accessory to complete your look. Amazing shapes, thanks to design-inspired graphic innovation, high-quality materials, and a choice of colors from brig…
Look Kombi 10880 Series
Combination is the key concept in the new LOOK KOMBI 10880 series frames by LOOK–made in Italia. The front is produced through the mechanical interlocking of cellulose acetate and Xinox, while the design is a stylistic expression of modern Renaissanc…
Sustainability In Optics – Less Is More at opti 2023
Sustainability in ophthalmic optics is once again one of the key focus areas of opti 2023. Protecting the environment and being careful and socially responsible with resources have increasingly become a matter of course for many companies in the secto…
Kirk & Kirk Launch Limited Edition To Only 30 Opticians Worldwide
New for Winter, Kirk & Kirk launches a limited edition collection of nine, brand-new frame combinations. Based on the most popular styles in the Kaleidoscope Collection, there are only 30 sets available in the world via the best independent optici…
Full-Rim Eyewear With Striking Wood-Grain Effect – Silhouette
Silhouette is now using an innovative, bionic, high-tech, laser finish to refine its new Momentum Aurum Full-rim Collection, giving it the look of precious wood or natural horn. The term ‘bionic’ here is intended to encapsulate the beauty of nature …
Instant Parisian Chic With Beautiful New ELLE Eyeglasses
ELLE is a celebration of effortless Parisian style and the modern Parisian women. It’s fashion that is contemporary, elegant and always complemented by an individual flourish: a vintage scarf, a vibrant clutch or vivacious eyeglasses. This is express…
Orgreen – New Styles In Quantum High
Orgreen 3D printing stand for design freedom as complex shapes and striking structures previously cost-prohibitive or just impossible to produce using traditional techniques, suddenly become possible. The technology offers an enticing opportunity to d…