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Silhouette Introduces New Design Family, Rising Dawn

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A perfect marriage does exist. Making its 2025 debut, Rising Dawn from Silhouette is the equal balance of technology and design with colors inspired by a Mediterranean garden. The new shapes convey a 60s newsroom feel with modern contours. The overall vibe is playful and professional, a style for the nomadic creative who dares to see different.

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From island hammock to city street, the all-gender shape is an edgy, contoured model with an exaggerated keyhole bridge for contemporary glam-pop. The jet-black model with gold titanium is a stunning statement dressed or not.


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Translucent colors have a dreamy aquatic quality that reveals the fine details of Austrian craftsmanship — clearly visible in the decorative hinge. But innovation continues. The two-tone color gradient is even more complex and versatile. Adding a second top colour creates a totally unique backlit effect, like the trendy black on red.


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You always know it's a Silhouette from the signature front pin down to the glossy end ring.

 

About Silhouette


Founded in 1964, Silhouette is the global leader in premium rimless eyewear. In 1999, the family-operated company revolutionized the glasses industry with an innovative screwless, hingeless, and rimless model called Titan Minimal Art. This innovative design – made from start to finish in Austria and weighing only 1.8 grams – was unlike anything the world had ever seen. All Silhouette glasses are made from the highest quality materials using cutting-edge technology and the finest handcraftsmanship. Around 80% of the build is carried out by hand. This ensures the glasses deliver best-in-class comfort to a global market of more than 100 countries on five continents and in space. With 50 patents and over 100 design awards under its belt, Silhouette has a relentless commitment to quality: Over 100 quality control checks must be carried out before a single pair of glasses leaves its headquarters in Linz, Austria.


About Silhouette Group


Headquartered in Linz, Austria, the Silhouette Group is a world-leading manufacturer of premium eyewear, with over 1,300 employees worldwide. With 13 international subsidiaries, the family-owned company is the market leader in rimless eyewear, which has brought it acclaim and success around the world. Exports account for 95% of their production. Silhouette eyewear is available in over 100 countries. Since 2017, the company has been a full-service provider of frames and lenses – Made in Austria.


Original link:https://www.opticaljournal.com/silhouette-introduces-new-design-family-rising-dawn/