JF REY – From Him To Her
One construction, two distinct expressions.
The double-layered colored metal construction is one of JF REY’s signature design hallmarks. First developed for the men’s collections, it combines stainless steel and acetate in a studied interplay of layering, varying thicknesses and contrasts, that defines its distinctive graphic identity. A signature construction that embodies the brand’s craftsmanship and design-driven approach.
JF3161
Featured in the From Him to Her campaign, this iconic construction makes its debut in women’s eyewear through three exclusive designs. A more subtle and refined interpretation, where sculptural volumes strike a balance between depth and lightness, while more delicate lines redefine the silhouette.
JF3162
Color plays a defining role in this evolution. While monochromatic in the men’s collections, the double metal line now unfolds into two distinct tones, accentuating the geometry and depth of each frame.
JF3163
With this new line, JF REY reinterprets one of its most recognizable design signatures.
Transcending traditional categories, this creative approach brings men’s and women’s eyewear together through a shared design signature, expressed in two distinct ways.
About J.F. Rey
The story of an independent and visionary brand. Founded in Marseille in 1995, J.F. Rey has become a global reference in eyewear design. The brand stands for a bold, creative, and free-spirited approach to eyewear, combining craftsmanship, technological innovation, and strong stylistic choices. Known for its unique and colorful frames, J.F. Rey has won over 20 prestigious international awards. Constantly pushing boundaries, the brand explores new materials, shapes, and techniques—always showing up where you least expect it. With its own in-house design studio and a multicultural team, J.F. Rey is distributed in over 50 countries. It takes an experimental approach to design, driven by excellence, a touch of rebellious elegance, and the desire to highlight the individuality of every face.
Original link: https://www.opticaljournal.com/jf-rey-from-him-to-her/