WOF|Bangkok Promotion Tour: Sri Lanka & Indonesia
Recently, the WOF organizing committee visited two key markets in South and Southeast Asia, successively traveling to Colombo, Sri Lanka, and Jakarta, Indonesia, to carry out on-site visits, industry association engagements, and targeted buyer invitations. These efforts aim to continuously attract high-quality overseas buyers and brand distributors for the WOF ASEAN Int'l Optics Expo (WOF | Bangkok).
In Colombo, Sri Lanka, the committee held in-depth discussions with local brand distributors and channel partners, actively advancing professional buyer invitations. During the exchanges, multiple brand distributors and buyers indicated that the Sri Lankan eyewear market has a strong demand for stylish, high-quality, and cost-effective products. They expressed keen interest in connecting with more quality partners through WOF | Bangkok and plan to organize buying groups to visit the fair for sourcing and collaboration.
In Jakarta, Indonesia, the committee focused on visiting local brand distributors and professional procurement channels to further promote buyer outreach. Several Indonesian buyers noted that they had previously attended the WOF Wenzhou International Optical Fair and spoke highly of its organization and professional services. They also affirmed their continued interest in WOF | Bangkok and plan to visit the fair to expand their product sourcing and business partnerships.
In addition to on-site visits and buyer invitations, the committee will also deploy outdoor advertisements in Jakarta and surrounding major eyewear wholesale hubs to increase brand exposure in the local market, attracting more brand distributors and professional buyers to visit and source at the fair.