2025 WOF | Bangkok: Chinese Brands Spotlight in ASEAN Eyewear Market
2025 ASEAN Int’l Optics Fair (WOF | Bangkok) Attracts Key Chinese Exhibitors!
Pioneering Chinese eyewear brands- OUTDO Sports Eyewear, SEROVA, and YIFU- will showcase innovations across three core segments: sports optical equipment, comfortable bodysensing eyewear, and trendsetting aesthetic designs. Their participation underscores Chinese eyewear enterprises' proactive commitment to expanding within the ASEAN market.
SEROVA Booth No. 6B230
SEROVA is a Chinese independent eyewear brand that adheres to the concept of "Artisan Spirit Creates a National Brand". It combines fine craftsmanship, scientific structural design, and personalized fit for different face shapes. With its efficient supply chain rapid response model, it offers contemporary young people comfortable bodysensing glasses suitable for various occasions.
YIFU Booth No. 5A230
YIFU is a fashion eyewear brand under Zhejiang Jinglong Technology Co., Ltd., focusing on the essentials of eyewear and consumer experience.It advocates an aesthetic pairing philosophy, helping every customer find their perfect match.
OUTDO Sports Eyewear Booth No.6B155
Founded in 2005 and affiliated with Chengyi Optics Group, OUTDO is a pioneer in China's sports eyewear industry. Focused on "DO MY BEST", it combines humanized design with tech innovation, offering high-cost-performance products.Its products cover running, cycling and other sports, and are sold well in global markets including Southeast Asia and Europe.
The presence of these three Chinese brands not only reflects their strong commitment to the ASEAN market, but also demonstrates the growing capacity of WOF | Bangkok as a regional professional exhibition platform in pooling resources, connecting channels, and attracting premium brands. This further instills confidence in eyewear enterprises seeking to expand into the ASEAN market while serving as both an inspiration and a blueprint.