opti 2024: Ready for the future of ophthalmic optics
Under the motto #weareopti, opti will be the first international trade show of the year to take place just weeks from now in Munich from 12 to 14 January 2024. Months of intensive and varied preparations on the part of the exhibitors and the opti trade show team invite you to an experience trade show that sets new standards. “Four full halls on three power days! The key players and outstanding experts are on board, plus a top-class supporting program – opti is proving to be a platform for the cohesion of a promising industry,” says opti Director Cathleen Kabashi.
Expanding the own competitiveness, protecting the climate, offering better vision? Around 390 exhibitors, including big players, medium-sized companies, and newcomers, will provide answers to the urgent questions facing the optical industry. The motto is: get active, marvel, understand, and get personally involved on the part of visitors and exhibitors, industry experts, and newcomers, i.e. for all those who work together to secure the future of this multifaceted, important, and health-promoting industry. As an international contact exchange, opti offers the optical industry the ideal stage in its four exhibition halls with 44,000 square meters (474,000 sq feet) of exhibition and meeting space.
Not only key players such as Zeiss, Hoya, CooperVision, Silhouette, Marcolin, and many more bring life to the trade show motto #weareopti, especially those who have been accompanying and shaping opti for years, such as Oculus, the OWP Group with CAZAL, Vistan, Charmant, Safilo, Andy Wolf, rolf or Blackfin are an important building block for the success of the upcoming event.
The focal point is the trends in ophthalmic optics, which can be experienced live and up close, discussed together, and analyzed from many angles. The earlier the trends in an industry are known and utilized, the better the chances of being fit for the future. The Innovation Area with opti Trend Hub in Hall C3.551 attracts visitors with exciting products and presentations, including the Optics Trend Radar by opti, which will be presented to the trade show audience for the first time. The area is complemented by the adjoining new opti Optics Start-up Area, which brings together industry newcomers.
In the already well-known opti Boxes in Hall C2, truffle hunters will find the secret stars of frame design competing for the third opti Box Award. The winners will be announced by the international jury on 13 January 2024 at 2:30 pm, once again on the stage of the opti Trend Hub in Hall C3, Stand C3.551.
The focus of the upcoming opti is on inspiration, information, and interactive dialogue between all participants. To ensure this goes beyond the exhibitors’ presentations, four themed hubs will take place for the first time.
Join The Optical Journal at opti 2024. For more information visit www.opti.de/en/.
Original link:https://www.opticaljournal.com/opti-2024-ready-for-the-future-of-ophthalmic-optics/