Industry News

Harlem Haberdashery, a leading fashion boutique with a Harlem Renaissance influence, has partnered with Vontelle Eyewear to launch a limited, premium collection of eyewear. Officially launched in New York City during Juneteenth weekend at Chase Bank, the collaboration between the two Black women-owned brands is made possible through the Chase for Business minority entrepreneurship program.

In 2022, Harlem Haberdashery President and CEO Sharene Wood connected with Vontélle Eyewear’s co-founders Tracy Vontélle Green and Nancey Flowers-Harris at a small business series hosted by Chase for Business. Together, they ideated the eyewear collection inspired by Harlem’s past, present, and future culture and style.

“Vontélle is honored to collaborate with Harlem’s first family of fashion as Sharene and Guy Wood, Sr. have 30 years in the business. We are happy to marry our pattern and textile designs with their keen sense of style and culture. This limited-edition collection will fly off the shelves,” said Tracy Green.

“We are excited to collaborate with other like-minded and like-hearted entrepreneurs like Vontelle whom we met at a Chase program aimed to help businesses scale, increase networking opportunities and thrive. Collective economics and collaborative efforts is a win for all,” says Sharene Wood, President/CEO of Harlem Haberdashery.

Lenox Avenue

About Harlem Haberdashery

Harlem Haberdashery, the award-winning (Time Out New York) bespoke boutique listed as “One of the best places to shop in Harlem” (Racked.com). Established in 2012, Harlem Haberdashery the “retail expression” of 5001 FLAVORS (the parent company) is located in the heart of Central Harlem, NY. The nearly 2,000 square foot boutique carries emerging designers/brands, located in the former home of the late civil rights leader Malcolm X, pays homage to Harlem’s rich history and luminaries. Harlem Haberdashery has presented at Essence Magazine Fashion House, Museum of the City of New York and the Schomburg Center for Black Research; the boutique has received awards and accolades from former Mayor DeBlasio and Manhattan Borough President Gale Brewer to Black Bourbon Society and Harlem Fashion Week. Collectively, 5001 FLAVORS & Harlem Haberdashery has been featured in the following media outlets: AM-NY, Associated Press, CBS NY, Ebony.com, Esquire.com, Examiner.com, FashionBombDaily.com, Fashion Mannuscript, Fox 5 New York, HuffingtonPost.com, Mashable.com, MSNBC.com, New York Magazine, New York Daily News, New York Amsterdam News, Racked.com, Skyward – Japan’s Inflight, The New York Times, Tidal, TimeOut New York, US Weekly, Vanity Fair WWD, WNBC- New York Live, and many others.

About Vontélle Eyewear

Vontélle Eyewear is a Black women-owned, designed, and operated luxury eyewear company providing bespoke textiles & prints from the African Diaspora on optical frames and sunglasses. Vontélle offers sizes that compliment diverse faces, fulfill prescriptions, and custom lens colors/tints including blue light blocker lenses. Size Matters! For centuries, many of us have been wearing ill-fitting glasses. Vontélle created comfortable fitting eyewear with wider bridges, longer temples for behind the ears, and larger lenses for high cheekbones in a variety of luxurious materials, colors, and patterns.

Vontélle is the first Black Women Owned Eyewear company to obtain a 3-year licensing agreement with Nickelodeon Paramount to create a children’s collection – SpongeBob, Rugrats, and Baby Shark are available now.

Original link:https://www.opticaljournal.com/harlem-haberdashery-and-vontelle-eyewear-collection/