Industry News

Maison Lafont is a renowned brand celebrating the art of French craftsmanship and expertise. Recently, they have collaborated with Maison Pierre Frey to create an exciting new collection. This collaboration is a fusion of two iconic creative universes, each with unique expertise.  Drawing inspiration from the imaginative richness of Maison Pierre Frey, Thomas Lafont has crafted six brand-new sunglasses by embedding their fabrics between layers of acetate.

OUESSANT

“For me, this partnership is an obvious choice. Pierre Frey exemplifies the French aesthetic. Integrating such a wealth of creativity in our universe is a real pleasure. La Maison Pierre Frey, a House embodied by a family with long history, of course echoes our own.” Says chief Creative Director Thomas Lafont.

OCEAN

Founded in 1935, Maison Pierre Frey is known for creating and manufacturing high-end textiles and furnishing fabrics. It is certified as an Entreprise du Patrimoine Vivant (EPV) and is renowned for its excellent craftsmanship and industrial ingenuity, which contribute to the French Art de vivre. With a rich family history, a love of fine artistry, attention to detail, and a drive to create, Maison Pierre Frey shares the same values as Maison Lafont.

MONACO

The new collaboration is supported with exclusive displays dressed in matching Pierre Frey fabric and counter cards.

ABOUT MAISON LAFONT

Maison Lafont, a renowned optical expert, has served customers for over a century. Since 1923 the Lafont optical fashion house has been built on unparalleled expertise with an emphasis on elegance and Parisian chic. Handcrafted in France, Lafont’s distinguishable style offers a collection of over 200 exclusive colors, blending signature tones, patterns, and seasonal hues to add vibrancy to its eyewear.

Original link:https://www.opticaljournal.com/two-maisons-one-passion-lafont-pierre-frey/